Monthly Archives: April 2012

Effective use of Integrated Marketing Communications

Posted on April 4, 2012 by Clayton Dang

I came across Cicely Finamore’s post on “Direct Marketing-They put the PRO in Proactive” after looking through class blogs. She brought up how Proactive is not relying on one form of advertising(ie online) but rather a mix of different forms … Continue reading →

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