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Since I’ve been at UBC I’ve become a coffee regular. All I can say is thank God UBC included Starbucks and Timmy’s on my meal card because otherwise I’d be broke-er than I already am.

I am writing in response to COMM 101’s Blog on the Keurig Single Cup Coffee Maker.

The Keurig system brews a single cup of gourmet coffee in under a minute, completely avoiding the hassle of selecting and grinding beans, measuring coffee, and cleaning up afterwards.

When I read this I immediately looked up the price of the Keurig coffee maker and its ‘k-cups’. The ‘Elite Collection‘ runs you about $160 and a k-cup box (24 coffees) runs for about $17–a pretty modest price for a gourmet coffee maker if you ask me. Doing some simple math on what my would-be spending for this year at average 1 coffee/day:

Starbucks: $720 on coffee!?!?!!?!?!?!!??!?!  HOLY %$#*

Keurig: $290

That’s a pretty considerable difference if you ask me, as well the $160 is a one-time expense.

I think Keurig has done well to create an instantaneous, low-hassle, gourmet coffee. It’s very appealing to cheap, on the go, lazy people like me.

Can you say Christmas present? 🙂

 

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