After reading this post on internet personal information privacy, it causes me to started to think is it really worth it, like the blog mentioned ;to trade off of our privacy in return for a better customer experience of getting “free” access to more contents online? I now feel the trade-off is sometimes dangerous and not “free” at all, companies are luring people to provide them with personal information for the purpose of data collection in order to make marketing analysis to achieve long-term profit. However, I personal think it is not a business ethic problem, it is a cost-benefit problem for the people to decide whether to use this service or not, and sometimes, it is beneficial and worth it to trade in our information for the services it provides. In this mobility era, we are always communicating with each other through wireless network and making connections to variety of online services, without the access of those network, it is hard to build and maintain connections with the outside world.

http://www.the-cma.org/about/blog/you-are-the-product

Hi Xin, I enjoy reading your blog on ethics, which gives me a deep insight and bring me into awareness of really starting to read and think about the nutrient labels of “healthy” foods and what did we really put into our body. From my personal experiences, I admit that I would choose Vitamin-Water over spring water after exercise or work out, because I think it gives me more nutrients, but after reading your blog, I felt when people making purchase decisions, they should not focus so much on the packaging but rather the content itself. On market nowadays, the trend is promoting green and healthy food and label them as superior foods, companies that establish themselves as a brand that produces healthy foods can therefor charge a price that it higher than the substitute goods . This is indeed a critical marketing ethics issues that should be brought into the sunlight, companies that wants to charge a high price for a bottle of water, in order to do so, they have to make the package very attractive and sometimes this can become misleading information for the consumer. Pathetically , instead of putting more healthy ingredients into the product itself, businesses now spending most of their money on marketing to make their product looks appealing.

https://blogs.ubc.ca/xinma/2013/01/13/vitaminwater-healthy-beverage-in-nam ethical issues/