I found an interesting article on Felix Huang‘s blog that I couldn’t resist commenting.
I am the hugest Gossip Girl fan, and I love Blair Waldorf (Leighton Meester’s role).
Felix mentioned on his blog that the success of The Roommate (2011) was due to
Youtube and College Humor. I agree that Leighton Meester’s “Don’t Touch My Shit”
was hilarious, and it definitely was popular, receiving over a million views.
However, I never knew about the video until I read Felix’s comment.
My friends and I went to go see the movie because we wanted to see
Leighton Meester, not because we thought the youtube video was hilarious.
College Humour was a great way to get the name of the movie out,
but since the Roommate (2011) is a horror movie, I don’t think it helped
with the sales much. I don’t think the College Humour is the reason of the
film’s success. I believe that it is Leighton Meester that made the movie
successful. A lot of people go to see the movie to see their favorite actors
or actresses. When famous actors, such as Johnny Depp or Angelina Jolie shot
flims, the films automatically get the public’s attention.
I would give props to Blair Waldorf for the film’s success in the boxoffice.