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Archive for January, 2013

Advertising and Ethics: Does it really matter to business?

Monday, January 21st, 2013

  The story starts with a news article, Coca-Cola dodges federal false advertising claim on its so-called “pomegranate” juice. This article talks about how Coca-Cola misleadingly advertises “pomegranate” juice, which is actually made by 99.4% of apple juice and grape juice. How does that affect consumers? Do “ethics” really affect the business?   In business […]

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