How to build up CUSTOMER LOYALTY? – Thoughts from Anna Duckworth’s Blog
Monday, February 25th, 2013In her recent blog post, True loyalty found best on Valentine’s Day – for us marketing folk, Anna Duckworth talks about some new insights into customer loyalty from CMA’s Loyalty Conference. By going through various views and opinions from the conference, she concludes that quality, service, experience and value are essential in building a durable […]