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Category Archives: Mobile Phones

Bell is recently facing a lawsuit because the company has a practice where they put an expiry date on its pre-paid wireless plans. People have been arguing that pre-paid wireless services fall under the same section as gift cards. As to this comparison, Gift cards do not have expiry dates; hence, people argue that this service should not either. As many people lose money from the expiry date, is this ethical?

I personally think this is ethical because it is how pre-paid services work. You are given a date to use it by, a clear warning. If a consumer fails to comply and react to this expiry date, Bell is not to be put at fault. Even though it is popular with low-income households and that stealing from them is bad, I still do not think that this is unethical. If consumers do not want their services to expire, they just have to reload the card for an extension. It is not Bell’s fault because the consumer itself forgot to reload and lost their money. Bell will suffer loses if there is no expiry dates. It is how providers like Bell stay in business. Prepaid services have its benefits and flaws. This is why these plans are significantly cheaper as opposed to long-term contracts and other cellphone plans. When you buy the pre-paid wireless services, you are agreeing to the terms and warnings stated by Bell.

However, I can see why there is a lawsuit against Bell as people see this as an opportunity seized by Bell to steal from customers. It is also unfair as pre-paid represents a certain number of minutes over a certain time frame, with the only difference is that you prepay your bills as opposed to regular plans. Since the consumer prepaid for it, how is it that they expire? Either way, in my opinion, Bell Mobility’s expiring pre-paid services is ethical because its what distinguishes pre-paid from regular plans. If the consumer does not like it, then they definitely have the option of changing companies or plans. By purchasing it, they are agreeing to the terms and warnings; therefore, Bell is not at fault.


Many people are wondering if Blackberry has a future in the mobile market due to its strong competitors such as Apple and Samsung. With constant improvements and new attractive models, Blackberry seems to oppressed by these two strong companies. This leaves Blackberry in the trail of dust, falling behind each year. In my opinion, Blackberry will be overrun because of the immense popularity of Apple and Samsung.

First off, Blackberry has missed many opportunities to regain the glory they once had. Before the Samsung Galaxy S3/S4 and the iPhone 5 came out, Blackberry should have seized this chance to release the Z10. This would have meant that the Z10 would be ahead of the game, attracting many of the customers, who are now loyal to Samsung and Apple, towards Blackberry. Currently, the Z10 was released very late after Samsung and Apple had their phones released. Because of this, sales were very poor and scarce. Even though Blackberry is not in debt and has a huge cash flow, it is heading quickly towards debt.

Second, the era of Blackberry seems to be over. Sony Ericsson was in trend 10 years ago but due to the rising popularity of  Blackberry and Apple, it was forced to move out of the way due to trend and customer preference. Just like Sony Ericsson, Blackberry is being run out of town mainly because of Samsung and partially because of Apple.

Unless Blackberry comes up with a product or an idea that promotes itself or makes it unique to its own brand, it will have a very hard time fighting back and keeping u with the demands of the mobile market. It is possible, however, I think that Blackberry will soon be driven out if they do not find someway to bounce back from their losses.


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