Monthly Archives: March 2013

Marketing Blog Post 5: “It’s not about the money, money, money”. Wait, it still is….

Posted on March 28, 2013 by Khanh Nguyen

Let’s face it: These days, many people no longer watch the news or commercials on TV. Instead, they would go on Facebook and their news feeds will be inundated with the hottest news, and pages of the most popular brands. … Continue reading →

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Marketing Blog Post 4: Which Blackberry? The fruit, the phone, or the firm?

Posted on March 26, 2013 by Khanh Nguyen

Here’s my confession: before coming to Canada not so long ago, I was not even aware that BlackBerry is a Canadian brand, and the name RIM was something completely foreign to me. Two years into my stay in Canada, now … Continue reading →

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