“Finally, I am going to Disneyland!”
Two months ago, one of my nephews called me and said he is so excited to visit Disney World, which is the world’s most-visited entertainment resort. His mother, who is my aunt worked at the Disneyland theme park (and previously worked at Disney World) told me Disneyland is his birthday present.
Disney World is not just a fantastic place for my nephew. It is quite amazing place for all. Everyone loves Disney World!
He spent a week at Disneyland in Southern California with his family. My aunt said “I have been to the theme park many times and always enjoy every minute. Every time I visit the park I am always enthralled by the Disney Company’s attention to minute details. They know the small and little things matter. The customer experience matters.”
After reading 7 magical marketing lessons from Disney world on Influential Marketing Blog, I am pretty impressed about Disneyland’s marketing strategies. Their strategies put customers ahead of everything. Disneyland’s goal is to leave the customer with a lasting, positive impression.
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Furthermore, I heard they adopt latest technology such as modernizing rides in theme parks to retain the interest of old and attract new customers. Also, they find ways to attract customers the year round for business, like theme parks, which face seasonal fluctuations. During the lean months, it cuts room prices or creates special packages for their target groups.
Should the opportunity arise, I’d love to go to Disneyland. I want to go and see for myself. It is better to see a thing on time than to hear about it a hundred times.
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