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Author Archives: TemmyCheung
Kitto Katsu
The Japanese Kit Kat promotion that Tamar ntroduced in the last lesson has really impressed me. I see it as a very successful global marketing example which I should take it as a reference whenever I need to do global … Continue reading
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Outdoor Advertisement
Last week, as all of you know, it was the time of first snow in Vancouver this year. When I was waiting for the bus to get home after school one day, this is what I did on the ground … Continue reading
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Comments on “Lemons. The Lulu Kind.”
Today I would like to comment on the blog post named “Lemons. The Lulu Kind.” in the Canadian Marketing Blog. In this post, it has remind me of the importance of how a company’s image can be affected by its … Continue reading
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Link to Vanessa Chung’s Blog
I’ve read the blog post of Vanessa Chung’s posted on Nov 10, named “Wait- the relative cost and product quality of McDonald’s Big Mac is not the same worldwide?” I was really interested in this post of her and have … Continue reading
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What’s after iPhone & iPad?!
What’s after iPhone & iPad This is a video by the TAT of Sweden describing the future of Screen Technology. It is a video which hopes to innovate the businessmen and engineers mind so that they can provide more advanced … Continue reading
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Survey
The previous assignment which we have to hand in was about primary research. We need to do our own research by writing our own questionnaire and interviewing people. In this experience, I really do find that making a survey is … Continue reading
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Comment on Wong, Elaine’s Blog Post
After reading Wong, Elaine’s blog post — sPhone 4, I would really want to make some comment on her post. In Asian culture, mainly Chinese culture, people believe that what they burn is what their ancestors can get in heaven, … Continue reading
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Digital IQ Index: Luxury
As my group is now working on Amazon.com, I started to be more aware about e-Commerce. This is what I saw on my friend’s blog, and I found this topic quite interesting!The name of it is called Digital IQ Index: … Continue reading
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Instant Media Network
I was just surfing the net to find something for this week’s blog, since I dont wanna do YouTube clip this week. And.. I suddenly have in mind, instant media network–twitter,facebook,Sina-WeiBo, is really a very good place to market your … Continue reading
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Marketing Group Project-Kindle
After quite a long time discussing the company which is the best for our project, 3 votes for Amazon, 2 votes for Lululemon and.. 1 vote abstention (which is my vote) haha so We’ve chosen Amazon and we would like … Continue reading
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