Entrepreneurship: A Large Spectrum

Entrepreneurship is a risky proposition.  It involves creating a new good or service, and trying to sell that product while creating profits. Before our class on entrepreneurship in Comm 101, I had no idea how large a spectrum there is in entrepreneurship. The first company who presented to our class was Energyaware. The company was originally a class project that turned into a real business. They created a powertab, which tells households how much energy they are using, and how much this energy is costing them. It is a relatively simple, but smart idea. The second company who presented was Urthecast. They wanted to put two high definition cameras on the Russian part of the International Space Station, filming the earth like no one has done before. Urthecast would then sell the rights to this footage to news stations, online users, and app developers. This is a creative and innovative idea. Energyaware and Urthecast cannot be more different.  They have different scopes, with Energyaware focusing on day to day energy consumption, and Urthecast focusing on HD footage of earth. Yet, they are both great examples of entrepreneurship. Both companies thought of an idea or product, and worked towards producing it. In my opinion, that is what entrepreneurship is about; seeing that something is missing in our society, and acting on it.