Welcome to the Behavioural Insights Wiki!
Behavioural Insights (BI) draws on the behavioural and decision sciences to explore how we make decisions and to help us make decisions that have a positive impact on individuals, communities and organizations, and the planet.
The BI wiki is maintained by UBC’s Decision Insights for Business & Society (UBC-DIBS) as a free resource for BI enthusiasts and experts. Explore the pages above and the newsfeed below.
- BIT Resources: Boosting earnings, vaccinations, & consumer decisionsBIT’s recent recap of some of their behavioural science work around the world […]
- BIT Seminar: Understanding AI Adoption with BI (Jan 15)BIT’s Chief Behavioural Scientist will be unpacking the behavioural barriers and drivers for AI adoption […]
- Calling DIBS Ep 108: Boosts, Nudges, & NuanceBC BIG’s Tak Ishikawa returns to the podcast to discuss the recent “debate” about boosts and nudges. Spoiler: We conclude that it comes down to choosing the right intervention(s) for the situation […]
- CHIBE Seminar with George Loewenstein (Jan 14)George Loewenstein will be sharing insights from his new book “It’s On You”, which explores how challenges are framed […]
- UN Seminar: BI & AI for Real-World Impact (Dec 11)The UN Behavioural Science Group is hosting a webinar on “Behavioural Science and Artificial Intelligence for Real-World Impact” […]
- BIT Seminar: 2025 in Review (Dec 9)Nesta & BIT are hosting a panel discussion exploring the best global policy ideas of the year […]
- BCFG Resource: Boosting Health Engagement & Behaviour ChangeA new large-scale study from BCFG shows that Q&A-style messaging can increase engagement with health information and change self-reported behaviours […]
- Calling DIBS Ep 107: Surfacing Barriers & Designing SolutionsClea Stone helps us explore the intersection of market research and behavioural insights and profiles qualitative research techniques that can round out the BI repertoire […]
More BI News
- BIT Seminar: Understanding AI Adoption with BI (Jan 15)BIT’s Chief Behavioural Scientist will be unpacking the behavioural barriers and drivers for AI adoption […]
- CHIBE Seminar with George Loewenstein (Jan 14)George Loewenstein will be sharing insights from his new book “It’s On You”, which explores how challenges are framed […]
- UN Seminar: BI & AI for Real-World Impact (Dec 11)The UN Behavioural Science Group is hosting a webinar on “Behavioural Science and Artificial Intelligence for Real-World Impact” […]
- BIT Seminar: 2025 in Review (Dec 9)Nesta & BIT are hosting a panel discussion exploring the best global policy ideas of the year […]
More BI Events
- BIT Resources: Boosting earnings, vaccinations, & consumer decisionsBIT’s recent recap of some of their behavioural science work around the world […]
- Calling DIBS Ep 108: Boosts, Nudges, & NuanceBC BIG’s Tak Ishikawa returns to the podcast to discuss the recent “debate” about boosts and nudges. Spoiler: We conclude that it comes down to choosing the right intervention(s) for the situation […]
- BCFG Resource: Boosting Health Engagement & Behaviour ChangeA new large-scale study from BCFG shows that Q&A-style messaging can increase engagement with health information and change self-reported behaviours […]
- Calling DIBS Ep 107: Surfacing Barriers & Designing SolutionsClea Stone helps us explore the intersection of market research and behavioural insights and profiles qualitative research techniques that can round out the BI repertoire […]
More BI MediA & Case studies
- Advanced Professional Certificate in BI 2026-2027: Now Accepting ApplicationsWe are now accepting applications for the 2026-2027 cohort of UBC’s Advanced Professional Certificate in BI; apply by April 30 for a free copy of a top BI book […]
- Last Call: Fundamentals of BI (Nov 10-30)Our introductory BI course starts on Mon., Nov. 10. This is your last chance this year to join us to learn the basics of BI […]
- BIT Course: Test & Learn (Nov 18 & 25)BIT Academy is offering a short online course this fall on adaptive government in action […]
- Course & Scholarship: Fundamentals of Behavioural Insights (Nov 10-30)We’re offering two sections with seminars at 1-3pm or 5-7pm PT on Thursdays. The deadline to apply for an $800 scholarship is Oct 26 […]
More BI TRAINING
- SFU Sustainable Transportation Action Research Team Recruiting PhD & Master’s StudentsThe paid PhD position would start in Sept 2025 or Jan 2026; Master’s of Resource Management students can start off-cycle […]
- Lux Insights hiring Insights Analyst (Mar 16)Vancouver-based market research firm Lux Insights is hiring for market research and data analysis position […]
- Wiki Resources: BI Learning & Career InfographicsWe have refreshed our learning and careers infographics. As always, these infographics are meant to be resources rather than definitive maps […]
- UBC-DIBS hiring postdoc (Mar 15)UBC-DIBS invites applications for a two-year postdoctoral research position in the area of behavioural science, business, and climate change […]
More BI JOBS
UBC-DIBS is a behavioural research and policy solutions initiative at UBC Sauder School of Business. UBC-DIBS is located on the traditional, ancestral, and unceded territory of the xwməθkwəy̓əm (Musqueam), Skwxwú7mesh (Squamish), and Səl̓ílwətaʔ/Selilwitulh (Tsleil-Waututh). We gratefully acknowledge these peoples, who for millennia have passed on their culture, history, and traditions from one generation to the next in this area. As behavioural scientists, we also know that words are not enough. We are committed to closing the intention-action gap by working toward an anti-racist, Indigenized practice of behavioural science.
Wiki updates or questions? Email dibs@sauder.ubc.ca.