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Resource: BIT Resources on Financial Capability

The folks at the Behavioural Insights Team (BIT) have shared learnings about how BI can improve financial wellbeing […]

The folks at the Behavioural Insights Team (BIT) have created resources for applying BI to improve financial wellbeing. Here’s more from them:

Six years ago, we set out to develop and test promising new ideas to give people more security and control over their finances. We teamed up with the Money and Pensions Service to set up a bespoke Financial Capability Lab to help people build savings, get financial help and manage their credit

Today we present some ideas on how financial institutions can apply behavioural insights and experimentation to design products that boost their customers’ financial wellbeing.

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