BEAR x BI-Org Webinar Series:
Behavioural Science Applications in the Financial Services
Tues., November 28, 2023, 9:00 – 10:00am PT
This special webinar features BEAR and BI-Org Alumni Matthew Hilchey, Liz Kang and Bing Feng who will share their learnings of applying behavioural science and insights in the financial services industry. Register now to attend the Zoom webinar.
Matthew Hilchey (Sr. Behavioural Science Manager, Scotiabank) will share findings from his research while as a Post Doctoral Researcher at BI Org on credit card disclosures and how might regulatory decisions about highlighting certain features can influence consumer choices during credit card acquisition.
Liz Kang (Sr. Service Designer, CIBC; previously Knowledge Translation Manager, BEAR and BI Org) will share her career journey and the power of bridging behavioral science in service design to build sustainable user-centric experiences.
Bing Feng (Manager of Behavioural Finance, TD Wealth; previously Associate Director, BEAR) will share her work on applying behavioural insights in financial literacy and budgeting.