Class 2 Agenda
Take some time and fill out the short survey: http://ow.ly/DLelt
- Discussion on marketplace news
- Usability and design: website audits
- The customer experience
- Learning from good and bad practice
- Decision journeys and purchase funnels marketing into a single program
- Group work in-class
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Due Today:
During group work you will be expected to submit an informal project outline of who is doing what and a list of deliverables with accompanying dates of execution.