Analysis of Your Self in Social Media

Earn 10% of your course grade by analyzing the quality and quantity of your own social media engagement. Over the course of the term, write a succinct response to each of the following questions. The format should be question-by-question, not essay-style. You may wish to restrict your analysis to the platform(s) you use most often, and/or to a given time period (e.g., the month before this class began). Stronger work explicitly and meaningfully integrates course content in the analysis.

  1. What social media platforms do you use? For what purpose do you use each platform?
  2. How would you characterize the quantity or reach of your social media use? To answer this question, use a metric such as Twitter Analytics, Klout, or other quantitative measures of impact. What do these numbers suggest about who you are?
  3. How would you characterize the quality of your social media use? To answer this question, conduct an objective content analysis of some of your posts/shares/etc. What do your results suggest about who you are?
  4. How does the way you use social media relate to your reflexive, interpersonal, and agentic aspects of your self (i.e., the Baumeister, 1999 model)? Or How does the way you use social media relate to your autobiographical author, motivated agent, and social actor (i.e., the McAdams & Cox, 2010 model)? [See Week 2, Tuesday for refreshers on those references.]
  5. What changes do you want to make (or have you made) to your social media engagements? Why?
  6. How would you describe and rate the quality of your work on this assignment? Consider that there are a maximum of 30 possible points, and that typical, adequate work is expected to fall in the 16-20 range. Scores in the 24-30 (A) range are reserved for exceptional work. What score would you give your work, and why?

We will have some time during class to work on this analysis throughout the term. Evaluates Learning Goals #1, #3, #4, #6.

Your grade comes from our Teaching Assistant, who will consider your response to question 6 as a starting point. (Note the departmental grading policy here.)

Due date: Target Tuesday March 8, but can submit anytime up to April 15