Archive for the 'Uncategorized' Category

Planning a vacation? Can’t wait for summer?

Friday, March 25th, 2011

Now are you thinking about summer and swimwear? Excellent! For a retailer, making an online presence is a great way to attract new customers as well as maintain your loyal customers. Now I may be bias because I work there, but I believe that Swimco has made an excellent presence online – they have a […]

The Queen of Pop

Thursday, February 24th, 2011

February 17, 2011 marked a very important day in music history, the true Queen of pop released her much-anticipated music video for her hit single Hold it Against Me. I would say Britney’s back, but let’s be honest she never really left our hearts. If you look past the awesomeness of this video you may […]

Got Milk?

Wednesday, February 9th, 2011

Every week I go through the same process of trying to figure out a new blog topic and this week was no different. I found my topic after reading fellow classmate Rebecca Abel’s blog, in her most recent post “GLEEK 4 LYFE”; she mentions the Got Milk campaign, which is my topic this week. Once […]

A Book’s Cover

Thursday, February 3rd, 2011

As you all know part of this blog assignment requires us to mention an outside blog, so I thought this week would be a good week to do so. Since I didn’t know of any marketing based blogs, I simply googled “marketing blogs” and found the blog shape+colour by Jeremy Elder. Now, I felt that […]

Super Bowl = Super Commercials

Thursday, January 27th, 2011

After the Steelers and Packers won their conference titles on Sunday, Super Bowl mania has been in full force. Each year, the Super Bowl is watch by approximately 100 million people, making the three-hour game a prime time for advertisements. The networks are very aware of this fact and charge the low price of 3 […]

GAP – Old vs. New

Wednesday, January 19th, 2011

With the recent news of Starbucks changing their logo, I was reminded of this past October when Gap briefly changed their logo. Gap’s logo changed from the navy blue box with the capitalized white name to a simple black name with a smaller blue box in the top right corner. According to Gap, the reasoning […]

Hello world!

Monday, January 10th, 2011

Welcome to UBC Blogs. This is your first post. Edit or delete it, then start blogging!

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