Money is Just an Idea: Wong Fu Productions and other Youtube artists

“If at the end of the day there’s someone out there who has a better day because of us, then we’ve succeeded.” — Wong Fu Productions

From one simple 15.5 minute video made for fun in University, WongFu Productions has expanded into it’s own company.

WongFuProductions, their video channel, grew on Youtube a while after the short. Since then, Wong Fu Productions has put out many shorts, web series, music videos, and even collaborations with other Youtube artists. Instead of putting out videos ranting about current celebrity issues and people falling off trampolines, they bring substance and important themes to their videos. Many of their shorts capture beautiful scenes as well as a heartwarming story, but they also have humorous PSA’s, informational shorts, and covers for various trendy songs. Currently, they have been working together with other huge artists with individual channels such as Nigahiga, DavidChoi and Kassem G to create a feature, airing today (November 24, 2010).

To tie this to entrepreneurship, establishing a Youtube channel has been the new way to fame for many current artists, and even companies such as in this case. A more familiar example of this particular way that emerged with Generation Z is Justin Bieber, now one of the youngest sensations.

About Valerie Song

CEO & Co-Founder at AVA Smart Garden | Entrepreneur trained by #1 CPGs.

24. November 2010 by Valerie Song
Categories: Insight, Marketing Strategies | Leave a comment

Leave a Reply

Required fields are marked *


Spam prevention powered by Akismet