Category Archives: Uncategorized

Target Informs Father of his Daughter’s Pregnancy

It’s not news to us that some companies gain large amounts of information about their customers by tracking their purchases—but how far is too far? Not too long ago, Target’s customer purchase tracking system informed a father of his daughter’s … Continue reading

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Carbon Offsetting for a Clear Conscience (Response to Tim Martiniak’s Blogpost)

Tim’s blogpost discussed the emergence of a new industry focused on offsetting emissions into the environment. He brought up Offsetters, a company based on reducing greenhouse gases around the globe. Offsetters provides an opportunity for companies to buy their services, … Continue reading

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YSL Logo Change Agitates Customers

A recent rumor has been spreading that the world-renowned Yves Saint Laurent brand might be replacing its classic YSL logo in the near future. Not surprisingly, this has alerted many fashion fanatics, who fear that the logo might soon vanish … Continue reading

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Employee Engagement Racket: Further Analysis (Response to Nikita Joshi’s Blog)

In her post, Nikita brought up the theory of Employee Engagement. In general, this is a Human Resources theory about employee management, which uses things like annual surveys to gain information about employees. The goal is to get a sense … Continue reading

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The Power of Social Enterprises (Response to Blogpost on Bloomerg’s Management Blog)

Although social enterprises are believed to be the key to solving sustainability challenges, they may not be as effective as we think. Gib Bulloch, Executive Director of Accenture Development Partnerships, proposes an alternate theory: realistically, large changes will come not … Continue reading

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Smart Glass: A New Approach to Environmental Sustainability

The market for environmentally efficient technology is growing rapidly. One product in particular, smart glass, is becoming available for the every day customer’s home. Smart glass is basically a special king of glass that has electrically switchable glass or glazing. … Continue reading

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PinPointing: A New Brand of Pinterest?

As a frequent user of Pinterest, the mention of a possible shopping aid caught my attention. Zappos is currently test-driving a new companion tool called PinPointing, to be used jointly with Pinterest. The concept is simple: PinPointing will recommend differing … Continue reading

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Australia’s New Cigarette Laws

Australia has recently tightened its policies towards the selling of tobacco. The reason? The current regulations do not create a large enough impact. Even after banning almost all enticing or pleasing aspects of the packs, the government has gone one … Continue reading

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Freshpet: A New Kind of Pet Food

Based in Secaucus, New Jersey, Freshpet offers quality refrigerated pet food for its customers. Pets may choose from a selection of all natural and minimally processed meals ranging from meats to fishes, having managed to create it’s own niche within … Continue reading

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NBC’s Paralympic Undercoverage

As the Paralympic Games came to a close last week, attention was brought to NBC Sports Network’s rather limited coverage of the event. In all, NBC broadcasted a mere total of 5.5 hours of the games. It is not realistic … Continue reading

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