To: Dr. Erika Paterson
From: Adrienne Yap
Date: October 12, 2019
Subject: Proposal for creating a social media following for the AMS Vice Program
This memorandum is to provide an overview of my formal report proposal where I discuss Vice’s need to create an Instagram page to increase awareness of the program.
The report proposal includes:
- An introduction that outlines who and what Vice is
- The issue of Vice’s low awareness and conversion rates
- A proposed solution, that Vice create its own Instagram account
- Questions to guide the scope of my research
- How I will be going about my research (interviews, data collection)
- My qualifications as a Vice volunteer
If anything is unclear, please don’t hesitate to reach out! I have attached a copy of my report proposal as a Worddoc. below.
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