The next generation Publisher “Webook” Elevator Pitch
The next generation Publisher “Webook” Elevator Pitch
WEbook.com Elevator Pitch for Techcrunch
It was remarkable to see a very detail presentation in 56 seconds . The presenter skillfully and carefully showcased her product and the benefits to consumers in a concise and effective way. The presentation was very appealing to me because I could automatically see its benefits as a writer and as a reader. Hence the presentation was geared for everyone because an average person is required to read or write.
The presenter’s voice was clear and her pitch was not droning; it was worth listening to the complete presentation. The entrepreneur briefly introduced herself approximately in 3 seconds and then carefully explained the nature of her product. The comparison of Webook to eBay (commerce), Linux(software) and Wikipedia(information) gives the viewers a sense that this product is the next outstanding invention in the corporal and virtual world. By making such comparisons, the presenter cleverly addressed the pain point and the solution. The presenter was able to give detail information on the benefits Webook to writers and the procedure involved in the writing of books.
Although the presenter did not explicitly explain the reason that a person should buy this product versus Ebook or other alternatives, she subtly mentioned the need for this product and its benefits to consumers. In spite of the 4 seconds of unused time in the video, I think it was a very good presentation that captured all the facets of a venture pitch.
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Doug Smith 5:30 am on September 21, 2011 Permalink | Log in to Reply
I thought the pitch was good too. However, the biggest question to me is whether they can actually sell books. It is very easy for a person to go to Wikipedia and quickly see if they like the product: they either get the information they are looking for, or they don’t. Likewise with Ebay. However, for a person to catch on to WeBook, they need to invest money (ie buy the books) and then spend days or weeks reading the book to see if they quality is there. I imagine that WeBook would have to use very aggressive pricing in the final product to sell their books.
David William Price 9:19 am on September 21, 2011 Permalink | Log in to Reply
Wikipedia and Linux rely on community development, building on existing work, curating the product, forking when there are disagreements, and sharing freely. I really didn’t get how rebook compares to those at all.
Angela Novoa 1:19 pm on September 21, 2011 Permalink | Log in to Reply
It seems that in the future, relying on the development of creative commons and the existence of the tools you mentioned, authoring will be shared and free. Something similar happens with music industry. Today, bands are presenting shows in every part of the world because of the existence of online networks were you can hear free music and the decrease in record sales.