Keeping your data private: a deep look at how your personal information is collected

How do I know if I’m being watched? Is there a way to tell if my computer is bugged? Is someone spying on me right now? These are some of the common questions people have started asking themselves (and Google). Unfortunately, the answer isn’t always clear.

For most of us, online surveillance has become a way of life: whether you’re downloading a new app, signing up for an online service or finding a faster route to work, your information is almost always being exchanged. In fact, it’s safe to safe to assume that everything you do online leaves a trace. Whether someone picks up the trail is a different story.

Consumer data has quickly become the next financial frontier, quietly surpassing oil to become the world’s most valuable commodity. This might leave you feeling a bit hopeless, but there are ways to actively fight back and regain control of your privacy.

Here are some of the main ways your privacy may be exposed—and what you can do about it.

Security settings missing from your smart devices

Studies show that the one in three consumers owns at least two smart devices. From your foldable tablet to your fitness tracker to even your smart TV, these gadgets help increase your day-to-day productivity at the expense of your privacy.

Case in point: Your smartphone tracks and records your physical location; your smart fitness tracker records any and all health issues; and your smart TV, which on the surface may seem innocuous, is secretly analyzing the shows you watch, and sometimes even recording your conversations.

The NSA (national security agency) routinely uses your smart devices to monitor and track your location. Perhaps worse, with the abundance of smart devices flooding the market, hackers are becoming more adept at finding flaws in the design software to monitor and track your every move.

The free apps you download may be making money off of you

Facebook founder Mark Zuckerburg was the subject of much ridicule after a seemingly innocuous Instagram post he made back in 2016 inadvertently showed his laptop with a piece of tape over the webcam. It may have looked amateurish, but for most privacy experts, a little effort goes a long way.

That’s because many apps—some you’re probably evening using right now—routinely access and monitor your device’s webcam and microphone. When you download a new app and you accept its request to access your webcam, you’re voluntarily handing over your privacy.

In a 2017 report, tech writer Felix Krause detailed all the ways these apps can secretly access your camera. Among the laundry list of examples, some of the most profound include taking pics and videos without notifying you, accessing your cameras remotely and more.

If you’re concerned about your apps accessing your mics and cameras secretly, it’s best to cover your devices when not in use. Fitted webcam covers are readily available online and usually cost less than $10; for your microphone, be sure to turn it off when you’re not using it.

Spying programs the government uses to keep track of citizens

There’s no question the government is spying on you. In fact, there are troves of data and documents that detail not only how the government conducts citizen surveillance, but also why. In the U.S., the NSA routinely collects the following: email information, social media activity,  info, and high-level metadata, which could include sites visited, time spent on a specific page and more. In the UK, citizens’ internet traffic is routinely collected and intercepted for government use.

When you combine these realizations with the onslaught of new services that require consumers to willingly hand over their intimate information, you’re left with a heavily saturated market that’s highly destructive to personal privacy.

DNA testing kits that require users to sign up by literally submitting their DNA is another example of a growing trend in cognitive dissonance. These companies collect troves of consumer data and then sell this information to pharmaceutical firms and other analytics companies.

And while there’s currently no evidence to suggest the government has access to these databases, it’s safe to assume they do.

Social media services that use your privacy as currency

It’s no surprise most internet companies routinely collect and market your personal details. Companies like Facebook have been in hot water recently over their growing list of data scandals. These companies have created an entire business model on profiting off your data. As CEO Mark Zuckerburg put it best, “Facebook runs ads.” These ads, which are highly targeted to your personal interests, wants, needs and desires, are developed by third parties that are collecting, scrutinizing and sharing your personal information.

In fact, a good rule of thumb is this: If you’re not paying for a service, then you’re the product. Make no mistake, Facebook and other social media sites make money off you, which they sell to analytics companies which, in turn, sell to marketers where they can profit again by making ads.

While there’s no denying the fact that sites like Facebook makes money off your private details, there’s still a disconnect as to who they sell your information to and how it’s used. The amount of interchangeable hands that touch your data also raises the question of security—or, more appropriately, how this data is handled. As proven time and again, even the biggest companies are vulnerable to hacking.

Lapses in software security 

And then there’s the issue of whether your particular devices are secure. Malicious software is on the rise, and it’s one of the easiest ways for hackers to access a victim’s network.

Common types of malware include trojan horses, spyware and adware. While each example operates in a different fashion, they all work to collect, expose and manipulate your privacy.

Trojan horses, which occurs a user is tricked into installing harmful software, are usually found in the form of a phishing email or random link. Hackers typically go to great lengths to make their fake emails look and read as authentic as possible, even copying a company logo or using the same type, size, and style of the text. The user, thinking the attachment is from a friend or a known company, opens the emails, clicks on the link and inadvertently grants the hacker access into their network.

Spyware and adware, on the other hand, are both created outside the victim’s purview and tend to gather collect and distribute their information. Spyware needs to be manually implanted in the victim’s device, while adware can typically be blocked with a reputable ad blocker.

Regardless of how harmful or harmless the various types of malware are, they are all created and used to spy on you in some way or form.

Outdated devices, older models and more

While they may be seen as a burden for most, system updates and software patches are one of the most efficient and well-rounded ways to help keep your devices safe.

Whenever a security breach or design flaw is exposed, system engineers work quickly to fix the issue, which is then usually rolled up in the form of a software patch or system update. While some updates may be automatic (Mac devices routinely go through automatic updates every few months), others require a manual installation.

Continually putting off the system update, or refusing to patch your computer could inadvertently open your network up to attackers. In fact, the WannaCry ransomware attack, which ravaged some 230,000 PCs back in 2017, was only able to target computers running older versions of Windows because the newer system updates had already corrected that flaw.

Checking in on unsecure connections

Sure, you may have your firewall set up and your security software up to date, but that doesn’t really matter when you’re browsing on a public network. Coffee shops, airports, and restaurants are all known for providing free WiFi. However, once you’re connected, there’s really no way to tell which networks your data passes through or which third parties have laid eyes on it.

Experts suggest users refrain from accessing financial sites or entering personal details on an open network. In addition to the added online congestion, the risk of data theft is typically much higher. If you’re connected to an open network for work reasons, you may want to think about using a VPN (virtual private network).

Simple tips to help protect your privacy

Keep your devices updated, cover your webcams, turn off your microphones and limit the amount of information you divulge online. Yes, that’s a good start, but you can go even deeper.

Setting up 2-factor authentication so hackers can’t access your personal accounts, limiting the types of applications your apps are able to access, and using a VPN each and every time you connect to a public network can all go a long way toward helping you remain more secure.

But more than anything else, it’s best to approach new trends, products and developments with a heavy dose of skepticism. Studies have found a direct link between the number of smart devices hitting the market and the rise of data theft.

With so many companies touting new and easy ways to stay connected, it’s best to take the time to look over the settings and ensure your personal information—from the sites you visit to the apps you use—remains private.

Technology: The Threat to Privacy

With so many new technologies on the horizon and already in our hands, it has become normal to hear about data breaches, or security breaches. Our information is no longer even assumed to be our own. We freely give it away to social media platforms, whether that be Facebook, Instagram, Twitter, Youtube, Snapchat or Pinterest, and watch as we get matched up with ads of things we were JUST searching for in Google. This can make anyone a little ill at ease. It’s creepy, right? Just the other day a friend told me she was browsing for memory foam mattresses on Amazon and the next minute was being shown multiple ads on Facebook and the news site she was scrolling through for the exact same mattress. Most of us being ignorant to the ins and outs of this kind of technology, we don’t realize what we’re up against as far as data and privacy.

The truth is as we buy more devices, the more accounts we create, and the more accounts we create means way more data. Location data, profile data, credit card data, consumption data. You name it. And this data is not usually secure. This can cause some concern to users and consumers. When you create an online account with a business, such as a cell phone company or ecommerce store, you are also giving away data and are vulnerable to any attacks on the company’s systems. The equifax data breach in 2017 is one of those that got a lot of attention. Even Uber and Verizon have had issues with their systems getting hacked. There have been many safeguards put in place for new devices to ensure security, such as face or fingerprint recognition. But those have already proven to be vulnerable to hacking, too.

So is there any light at the end of the tunnel? There is, shopkeepers and business owners need to start investing in security for their online platforms. One of the best ways to do this is via a legitimate web development agency, which will be able to best suggest what systems would work best for your line of work. Aside from protecting your users from attacks, it would also help you save on capital – many business owners invest in an app when all they needed to do was build a mobile friendly website. This would ensure that your website runs smoothly over various screens – whether viewing from a mobile device or on a desktop.

Security and privacy are becoming a top concern of many end-users as they become more aware of data protection and the like. As the world becomes technologically dominated, the people of the world need to be tech-savvy in order to survive and not be taken advantage of.

Consumer psychology: a review of impulse buying

We all have lived the phase at least once in our life when we purchase stuff that we don’t need. It is not because you had to purchase it or because you fell for the product. You purchased it because you felt an impulse to do so. There is this possibility that you have sometimes speculated how store owners know what to put at the sales counter isle that your customers can’t help to buy. It’s named impulse products; it is the things that you want and just can’t remember to pick up while shopping or stuff that is too good to resist. Impulse buying is buying items that you may or may not need or that you are unable to afford. It can be anything like candy at the convenience store, a shirt that is available on sale, or things like gadgets which you purchased, even in a tight budget because of urge that you liked it for some reason.

Advertising is a huge business, you can see it everywhere, at the superstore, discount stores almost every place that you shop even in convenience stores i.e. the fruit at the counter for as an example. We are overburden with compulsive shopping wherever we go, and when we watch TV or listen to the radio, Ads are another good one. They make you believe that you can’t live without this product or that this may be the only opportunity that you have to purchase the product at this price or the store or company would run out of it. It is also known as Shopaholic syndrome when purchasing unwanted things is an issue for a lot of people and is the source of a lot of credit card debt. Just think about it for a minute, how many times have you done it in your life so far? Everybody has this opportunity to study online MBA now. There is no doubt about the fact that there would be a lot of occasions where these purchases are legit and required but could you have done without the purchase. The best way possible to not fall into this promotion trap is to know what attracts you to make impulse buying and be able to control it.

Following are some significant factors that influence the level of impulse buying:

Consumer Characteristics

This is one of the main and foremost factors that meaningfully influence the consumption choices of many people. Customers may have an inclination to involve in compulsive purchasing. Most of the times, it is that customers enjoy shopping that they end up purchasing things that they had not decided for or that they do not really need. Apart from that, a person is inclined towards impulsive buying that depends on the degree to which he/she recognizes with the product. Impulse buying starts when the customer sees the product.

Emotions:

There are many customers who expect their emotional support to be satisfied by their social communication, fundamental to the shopping experience. The time when they are in an emotional state that forces them to make needless purchases, purchasers are most anxious about their greater feelings of enjoyment, pleasure, and joy without thinking about the outcome economic consequences.

Visual Merchandising:

Visual merchandising is designed to communicate the product worth and quality to customers. It is a trick that traders utilize to enhance the image of their stores and show what they sell to consumers in a way that attracts them and induces them to go for those products. There is this possibility that these stores may be doing this with innocent intentions, such strategies and displays meaningfully affect a customer buying decision, and therefore it is a great contributing factor when it comes to impulsive buying.

Displays:

A well-organized store with an attractive and calm environment with lovely surroundings inclines to initiate good spirits in customers inspiring them to visit the store and buy even if they didn’t plan to. Customers get quickly appealed to attractively set up stores and intriguing displays. This is the reason why most store owners go for this approach to appeal to consumers into their retail stores.

Money Availability:

This along with the income level of an individual is a suggestively good factor to why consumer involves in uncontrolled buying. The time when a purchaser has adequate funds at the time of shopping, he/she will extend the shopping to contain things that they hadn’t prearranged for and those that they also don’t need. The obtainability of money inclines to develop positive feelings in people which therefore lead to impulse buying.

Influence of Friends and Relatives:

Mostly impulse shoppers are inclined by their friends and relatives at the time of shopping. A friend or relative convenience you to make a purchase just because they think something will go well with you. They can also inspire you to purchase a dress or shirt because they think it looks good on you.

Business analytics: a rising force

It is significant when it comes to systematic management of work that you are supposed to utilize all the tools and procedures that modernize and enhance the actions of your business. For example, you need to use software systems that allow you to get better productivity. These systems comprise content management systems, business process management tools, and document management systems. There is no doubt about the fact that the best workflow management systems can be overpriced and difficult to implement. Though, by looking for the services of an IT Business Analyst, your business will take advantage of them, which means that you will get the best revenues on your investments. Business Analysis Tools have many perks and they can be beneficial to enhance the productive power of your business. They are helpful so you could track and manage requirements. You can now go for online MBA courses. You can describe the required necessities in detail by utilizing these tools. Except that, you would also be able to model requirements diagrammatically wherever practicable like Business Process Diagram. There are no second thoughts about the fact that they are helpful for you so you could work together with teams and shareholders. Google Docs, SWOT, Microsoft Office Suite, Balsamiq, Rational Requisite Pro, Trello, Pencil, Wrike, SmartDraw, VersionOne are some business analysis tools that are vital for the better operations of any organization.

Following are some major factors that are interlinked with business analysis tools and their proper utilization:

Improved Accountability:

The finest Business Analyst Tools allow your corporation to be familiar with productivity. Don’t forget that there are many workers who don’t respond well when it comes to micromanagement, which means that you need to utilize modern tools to check their productivity. By utilizing the best tools and software, you would be able to know which tasks need to be done; the best worker who could perform that task and the time period when the work should be finished.

The time you know which tasks and goals should be accomplished; there would not be any need to interfere. It also enhances the relations between the workers and management by eliminating personal opinions and concerns from any issue. Files can store records of what occurred in the system, which also gives the management the ability to inspect behavior in case it is required. 

Decreases the Need for Physical Labor:

Another main and foremost quality of these tools is that they give your team members the opportunity to work on non-repetitive tasks. It means to say that they can increase their expertise, by working on facets that need more human contribution such as in the manufacturing procedure. These management tools make it sure that work is done faster and with the exception of human errors. You can utilize these tools to make the workplace more creative and thrilling, which increases the firm’s overall performance.

Better Communication:

Best business analyst tools remove the need for paper and utilization of telephones. That makes the office more effectual which in turn lessens the firm’s business rates. Amongst the reasons for resigning jobs is poor communication in offices. By the proper utilization of tracking software, you can also offer workers a better way of discovering what needs to be done at that instant and in the future. For the sake of the smooth application of everyday business, you have to be sure that your communication is direct and clear to workers.

Modernizes the Business Operation Courses:

Systematic functioning of business analyst tools permits you to have advantageous awareness in the everyday running of your business. By utilization of automation software, you can decide which tasks can be done instantaneously as an alternative of being finished consecutively. You would be able to know which steps are needless; which means to say that you will make up-to-date choices and judgments. Apart from that, you would also be able to know which workers are able to perform certain tasks at their best, relatively to those who happen to be free at that exact time.

Faster Completion of Projects:

These finest business analyst tools permit you to reduce the time span of schemes. You can utilize them to lessen the period between initiating a project and having it accepted. As the organization, you can arrange these tools to inform workers when the closing date is near or in case they have missed it. The team leaders can let workers know of any latest plans, variations in development and guideline updates. Don’t forget that in the longer run, the time that has been taken to decide these matters can prove to be a lot, means to say that you need to utilize the modern tools to move on to new cost-effective schemes.

There is no doubt about it that for business analysts, a wide variety of tools can be utilized for researching the requirements of an association or business sector and recognizing the resolutions that are compulsory to bring it back to strength while simplifying the change.

أبرز ما يمكن أن تعرفه حول التّحليل الفنّي للفوركس!

في الوقت الذي أصبح فيه تداول الفوركس أحد أكثر الأسواق المتداولة نشاطاً في العالم، فمن المهم أن يكون كل من ينوي بناء تجربته في هذا السوق ملمّاً بأبرز جوانبه، ولعل الاطلاع على التحليل الفني للتداول يعد أساساً لا يمكن تجاهله إذا ما كنت تستهدف خوض تجربة تداول ناجحة ومربحة، وفي هذا الخصوص يمكن إجمال أبرز ما يتعلق بالتحليل الفني على النحو التالي:

  • ما المقصود بالتحليل الفني؟

يشير مصطلح التحليل الفني إلى ما يمكن اعتباره نظام لتوقع اتجاه الأسعار في سوق التداول مستقبلاً، ويعد بمثابة أداة لمتابعة أسعار وأحجام التداول عبر الوقت، ويتم ذلك بإجراء دراسة لبيانات السوق التاريخية، فيُستخدم التحليل الفني مع كافة أدوات سوق التداول التي تتأثر بقوى الطلب والعرض في السوق؛ كالأسهم والعقود الآجلة والبورصة وسوق العملات وتشمل العملات الرقمية في السوق الرقمي.

  • مؤشرات التحليل الفني الشائعة

يعتمد المحللون الفنيون في عملهم على مجموعة من المؤشرات التي تعتمد على تغيرات السعر التاريخية في سبيل تحديد اتجاهات السوق المستقبلية، ومن بين هذه المؤشرات:

  • مؤشر القوة النسبية (RSI): يتبع هذا المؤشر لفئة المؤشرات المعروفة بالمذبذبات، ويعمل على تتبع تغييرات الأسعار عبر الوقت، ويقوم على تطبيق معادلات رياضية لبيانات التسعير ينتج عنها قراءات تقع ضمن نطاق يتراوح ما بين 0 – 100.
  • مؤشر نطاقات بولينجر Bollinger Bands (BB): يتبع هذا المؤشر لفئة المذبذبات أيضاً، ويستخدم لدراسة تقلب السوق وتحديد الحالات الأكثر شراءاً أو مبيعاً، ويتكون من نطاقين جانبيين يتحركان حول خط المتوسط المتحرك.
  • المتوسطات المتحركة البسيطة (SMA): يُحسب المتوسط المتحرك البسيط بناءً على أسعار إغلاق الأصل خلال فترة زمنية محددة.
  • المتوسط المتحرك الأسي (EMA): هو نسخة معدلة من المتوسط المتحرك البسيط (SMA)، ويعطي وزناً أكبر لأسعار الإغلاق الحديثة عن الأسعار الأقدم.
  • مزايا التحليل الفني

كما يمكن استنتاجه من خلال مؤشرات التحليل الفني فإنه يعتمد أساساً على البيانات الكميّة، ويعتبر بذلك إلى حد ما إجراءاً موضوعياً لدراسة وتوقع البيانات السعرية بعيداً عن عنصر التخمين، ولكن مما يجدر الانتباه له أنه ومن الممكن للمحلل الفني استخدام المؤشرات والتلاعب بها في سبيل تأكيد وجهة نظره ورأيه الشخصي، وقد يكون ذلك إما عمداً أو دون وعي في أغلب الحالات.

  • ماذا عن إشارات التداول؟

يتم التعرف على إشارات التداول اعتماداً على مؤشرات التحليل الفني للفوركس، حيث يتم التعرف على الحالات الأكثر شراءاً عند وصول المؤشر على الرسم البياني إلى مستويات أعلى من 70 مثلاً، والحالات الكثر مبيعاً عند هبوطه لمستويات أقل من 30، يضاف إلى ذلك مساعدة المتداول على تحديد نقطة انعكاس اتجاه السعر. وما تجدر الإشارة له في هذا السياق أنه كلما امتاز السوق بارتفاع حجم التداول والسيولة فإن التحليل الفني سيكون أكثر فعالية وموثوقية؛ وذلك بسبب مستوى عرضة السوق هذا لمحاولات التلاعب بالأسعار أو المشتتات التي قد تجعل التحليل الفني خاطئ، أما بالنسبة لأسواق التداول الصغيرة كأسواق العملات الرقمية على سبيل المثال، فإنها تمتاز بتقلبها المستمر، مما يجعل من عملية التحليل الفني لها غير دقيقة.

Current home technology trends

Home technology trends change each year, and 2019 seems to be an impactful year for new and improved home technology systems. Many consumers predicted what it would someday be like to own a smart home, but those fantasies were often romanticized by movies and television shows where the house talked back to the human. Although we aren’t far from that, having the house actually control the human was the continued narrative in those story plots. Today, tech savvy individuals looking to increase their home technology game are investing their money into digital assistants, home security systems, better wifi, and even robotic technology that helps clean the home. From robot vacuum cleaners to a tiny speaker that tells the news each morning, technology continues to amaze the minds of consumers and impress those making revenue from the profits.

Digital assistants are seemingly affordable depending on the one that is purchased. They may start as something like a portable speaker and then work their way into a large screen that looks like a tablet. Depending on the size and functions, these types of assistants are able to help homeowners with varying facets of their day. They are similar to asking questions to an assistant on a smartphone. Homeowners are able to check the daily weather and news while also using it as a workout tool or a way to talk to family and loved ones. The digital assistants with screens have the ability to video chat. Some users of digital assistants may simply use it as a speaker. With many apps available to connect to the digital assistant, it can be hard to think of things that it cannot do.

Another home technology trend is utilizing technology with design. From motorized blinds  to voice controlled lights, there are many ways to integrate technology into a home. Voice command technology can be coupled with digital assistants when it comes to the overall design of a home. Some movies have demonstrated humor in voice commanded showers. Although this technology may seem too far in the future for some, the reality is that it is here for many and will continue to grow. Dimming the lights can now be done by simply saying “dim lights” to a virtual assistant. Opening a blind can be done by simple saying “Open blinds”. Making a phone call can be done with voice commands as well. If there is an app for it, there is a command for it with digital assistants. When it comes to the overall design of a home, it is easy to customize blinds, shades and many other parts of the homes with remote and voice command technology. This eliminates the manual process of doing things.

Other upcoming trends deal with the internet itself, which allows much of the technology to continue to evolve within homes. Wifi speeds are not a frequent concern of many internet users, but the extent that the wifi travels is. Bandwidth seems to be an increasing problem, especially in larger homes. With new innovations if wifi technology, users should see a cost-effective way to increase bandwidth in the home.

The Road to Data Recovery

Computer devices are central to any business activity in today’s times. All computer drives and storage devices have one thing in common; the data stored can turn inaccessible due to physical damage to the device, logical damage to the file system and malware attacks. Data loss can lead to huge downtime costs and loss of crucial information. Data Recovery provided a way out of this conundrum.

Data Recovery is a process of retrieving corrupted, damaged and formatted data from files and storage devices. Data can be salvaged from a variety of storage media, including internal and external hard disk drives (HDDs), USB flash drives, magnetic tapes, CDs, DVDs and other electronic devices. Data deleted from storage devices is never lost forever. It lingers around the storage devices and can be recovered with the help of data recovery tools and services. Data recovery tools employ algorithms to scan the storage areas of a device, collect pieces of deleted and formatted files from MBR (master boot record) of the storage device, let the users preview files and subsequently proceed with the actual recovery.

Data loss can be classified into 2 categories, viz. logical and physical. A logical problem takes place when the computer hard drive is in perfect working condition, but data has been lost due to file deletion, drive formatting or some other human errors. A majority of the data loss cases are a result of logical problems, and software solutions can be used to recover files in such cases. Recovery software recovers and repairs data files, databases and corrupted partitions, and restores the existing file formats such as images, documents, videos and compressed files. In the event of extensive damage to the file systems, data retrieval algorithms will usually reconstruct the files. Data recovery softwares for both windows and apple environments, such as R-Studio for Mac, are specifically designed for the Mac OS environment.

A physical problem is a situation whereby the mechanical and electrical components of a drive have been driven out of action by a physical issue. Data is written by actuator arms and stored on hard drive platters spinning at the rate of 800 to 15000 RPM. In the wake of increased demand for storing capacity, manufacturers tend to compress a large amount of data within small hard drive surfaces. This makes the data recovery process complex and time-consuming, and a failure in the actuator arms and platters can extensively damage the stored data. All such devices have to be sent to specialized data recovery services, which execute the data recovery process in clean data recovery rooms and labs. Computers may sometimes give a warning of an impending hard disk failure or a system crash by suddenly rebooting, displaying a blank screen or not recognizing a disk partition and these situations merit immediate attention.

To end, Data recovery should not only be regarded as a solution to an existing issue, but also as a protective measure to pre-empt a problem.

The Business of Sleep

 

Long working hours and inadequate sleep are the hallmarks of modern society. Perpetual deadlines and challenging goals have connived to create frenzy for super-human performance. The World Health Organization recommends seven to nine hours of sleep a night. But studies indicate that the average adult makes do with merely six hours of sleep each night. No wonder, business is booming in the world of sleep. According to a 2017 McKinsey report, the sleep health industry has historically grown by more than 8% a year and is currently estimated at $30 billion-$40 billion. From best mattress of 2019 and sleep spas to spooning robots and cuddle blankets, consumers are emptying their wallets to enjoy the elusive sleep.

An industry of sleep entrepreneurs has grown around the quest for deep and long sleep. They are offering hi-tech pajamas that absorb the body’s natural heat and reflect that energy back into the skin. A new robot promises to soothe a person to sleep with its Buddhist breathing techniques. Temperature-controlled pillows and mattresses stuffed with horsehair keep the sleepers cool and free from humidity. The CPAP (continuous positive airway pressure) devices space is a billion dollar market, given the soaring instances of obstructive sleep apnea. There is also a phenomenal rise in sleep centers or labs that diagnose sleep disorders. Such labs are either independent or located in hospitals and universities. Companies are selling mattresses embedded with thin sensors that analyze sleep movements and snoring patterns, and provide recommendations on how to improve the snooze. Business entrepreneur ships are also unveiling white-noise apps such as Sleep Cycle alarm clock, which monitors sleep habits via the phone’s accelerometer and microphone in an attempt to understand and modify personal sleep. Wearable activity trackers such as Fitbit even allow a person to track sleep time, waking activity and other vital signs, thereby providing interesting insights into what helps and hinders good sleep. Manhattan’s famous Benjamin Hotel has a sleep program, accompanied with a sleep concierge and sleep consultant.

After funding sleep-depriving technologies such as streaming video, gaming and social networks, the venture capital industry has woken to the potential of the sleep industry. Sleep-focused companies have raised a cumulative $700 million, according to an analysis of Crunchbase funding data. Online sleep start-ups are also disrupting the mattress market. They operate on a simple business model, which consists in offering one or two variants of mattresses designed as per different human body types and needs, making choosing a mattress a breeze. By taking the online sales route, they cut out middlemen and thus offer affordable rates. The New York-based online mattress retailer Casper reached sales of $100 million within a year of its 2015 launch. The British company Simba, which was started in 2016, has already surpassed sales of £100 million. The Pzizz app, launched in October 2016, has exceeded half a million downloads across 160 countries.

Sleep is big business today. And going by the trends in contemporary society and lifestyles, the sleep industry seems headed only one way and that is higher.

Using Tech to Travel Smarter

Technology has been changing every industry—including the travel industry. There are tons of ways to use technology to your advantage when looking to make your travel plans seamless, more fun and organized. Here are some tips to traveling smarter with technology: 

Use Online Hotel and Apartment Booking  

When traveling, you can book hotels online in advance. You can read reviews and look into the amenities that hotels have to offer. Google maps allows you to look at the location. This way, you can plan your hotel in proximity to your travel activities.

There also is a chance to use sites like Airbnb to book your room for cheaper. This is a great option if you are staying with a big group and want to book a house where you can all stay. Airbnbs also can be cheaper if you are traveling solo. You can book a private room in a house. There are tons of ways to plan ahead and get exactly what you want when looking at your stay.

Take Advantage of Airline Websites and Their Useful Travel Resources  

There are tons of airlines that have frequent flyer programs with no cost to sign up. If you travel a lot, look into some of the best airlines to sign up with. This will help you decide which airline to fly with. These sites also offer online flight check-ins and boarding passes you can download on your phone. Using these resources on your phone or laptop will keep you from losing track of your travel documents.

Read Up on Travel Blogs Before Embarking on Your Trip

Check out a frequent flyer blog before your trip to make the most out of the money you are dropping on travel. There are tips from some pros on how to save money through your travels. Bloggers go crazy about travel and can help you when planning your trip and deciding where to go as well. Start by checking out your favorite blog’s travels sections. You also can resort to a simple Google search to find some top-ranking travel blogs. Take advantage of the information that is out there. 

Pack All Your Technology Essentials for Entertainment Purposes

Kindle offers the ability to read without the hassle of packing a million heavy books. Bring a Kindle and download some books to read in the airport and lounging on the beach. Reading is a great travel activity that helps you wind down.

Also, invest in some nice bluetooth headphones. This will keep your cords from getting tangled up while on the trip. Music makes a great background noise when traveling. Noise cancelling headphones also can help if you need to sleep in the car or on the airplane.

Technology can make your travel experience a million times easier. Take advantage of these resources out there on your next big trip. You can’t go wrong by being smart and reducing the amount of hassle—traveling is stressful enough without technology.

Online privacy in 2019

Though it may not look like it, the minute we’re surfing the internet, we open ourselves to identity theft, fraud, and viruses. Now the internet doesn’t sound like as fun of a place as we once thought. But, you can still enjoy surfing the web, instead, you need to take a couple of extra steps to ensure your privacy is protected.

Passwords matter

You’ll hear stories of CEOs of their computers hacked and stripped of their information. The funny part is their passwords are always extremely simple. Using the word ‘password’ as your password isn’t going to cut it. Though this isn’t going to mean you’re completely protected, it will reduce the risk. People get lazy with passwords and usually end up choosing simple ones. Make sure your passwords contain a combination of letters, symbols, and numbers.

Create a secure network

If you ask any computer wiz, they’ll tell you the most important thing is to make sure you’re using a secure network. Without a secure system, you open yourself up to identity theft and privacy invasion. A virtual private network (VPN) ensures all your data is routed through a proxy server, making sure your IP address is protected from hackers. Now, you may be thinking, is VPN safe? And the answer is yes. It’ll hide your original information, making it difficult for people to see your identity.

Check your privacy settings

Most of us never check our privacy settings when we’re using social media platforms such as Facebook or Instagram. However, these public platforms are an excellent place to start when looking into privacy protection. This is because most of the information on these platforms are automatically default to sharing your information publically. The more information you provide to the public, the easier it is to invade your privacy. When using public platforms such as social media, make sure your information is only accessible to your friends and family.

Update your software

No one wants to update their software. It takes too much time, and it can be annoying when you’re in the middle of using your computer. But delaying your software updates can really affect your computer’s security system. The updates are there to fix bugs which could be exploited by hackers. 

Back-up your information

You can do everything suggested above to secure your privacy online, but it doesn’t mean you’re in the clear. The minute you’re connected online, you’re vulnerable. It’s essential you back-up all your information – if you value your data. Whether your computer is hacked, the hard drive broke down, or your laptop was stolen, you’ll still have all your data. You can back-up your data in three ways: cloud storage, external hard drive, or an online backup service.

The internet may seem like a lot of fun, but it’s also a place where you need to keep your eyes open and stay protected. Use these tips to protect your computer and your privacy from hackers.