http://www.goknow.com/ The Venture: GoKnow Mobile Learning is a $20 million dollar software company that utilizes smartphones and other portable devices geared for k-12 educational purposes-school work (GoKnow). It allows students and teachers to engage in classroom assignments through the use of their mobile phones, as well as provides 1-1 computing. It also provides the necessary […]
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jenaca
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Alice
Edufire: Object lesson in the necessity of focus
As an EVA, I found the Edufire pitch intriguing, but lacking sufficient focus to effectively differentiate it in the marketplace. As a learner, I gained new appreciation for the importance of focus for a pitch’s persuasiveness. The key differentiators of Edufire’s venture – live video learning and online language education (the venture’s current focus) – […]
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ifeoma
I can’t view /read replies
Hi all, Does anyone know why I have not been able to view replies to posts? I keep getting the 404 error page each time I click on a reply to a post, including replies to my own posts. It seems to be working intermittently, or am I the only one it’s happening to? Ifeoma
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Tamara Wong
WEbooks – a democratic publishing company
The CEO of WEbooks stood confidently in front of her company logo and gave a convincing elevator pitch about her company. She clearly outlined that there was no place for people inspiring to become writers and her solution is to create a program much like you tube where the merit of the writing (instead of […]
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hall
The next generation Publisher “Webook” Elevator Pitch WEbook.com Elevator Pitch for Techcrunch It was remarkable to see a very detail presentation in 56 seconds . The presenter skillfully and carefully showcased her product and the benefits to consumers in a concise and effective way. The presentation was very appealing to me because I could automatically see […]
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Keisha Edwards-Hamilton
Edufire promotes online interactive video learning. Problems many students experience with traditional teaching methods and some online solutions were identified from the onset of this pitch. The solution is very clear. The presenter offered edufire, an interactive live video learning technology that is clear, convenient and high service quality which is what the market really […]
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Keisha Edwards-Hamilton
Learning Coach: 2011 Top Trends
I chose to look at the learning coach “Learning Technology Trends To Watch In 2011” since we are in the midst of a technological revolution. The world of education is being revolutionised as a result of the influx of digital technologies. This article introduces readers to new digital technologies for teaching and learning such as […]
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Alice
ZDnet’s uneven 2011 predictions
Christopher Dawson and Adam Garry each offer 5 predictions to make up the ZDNet Top 10 EdTech predictions for 2011. Dawson is the ZDNet education blogger and vice-president of marketing for WizIQ, an online learning platform, while Garry is manager of global professional learning for Dell. While Dawson interviewed Garry for his predictions, Dawson remains […]
Continue reading ZDnet’s uneven 2011 predictions Posted in: Uncategorized, Week 02: The Edtech Marketplace-
Can a "gadget guy" also be an "education guy"? | ZDNet
[…] read a very interesting critique of one of my articles the other day. A student at the University of British Columbia reviewed my “Top 10 Ed Tech predictions for 2011″ and concluded that the piece, a […]
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Christopher Dawson
Just wanted to share my roundabout response to your post:
http://www.zdnet.com/blog/education/can-a-gadget-guy-also-be-an-education-guy/4692Your points are well-taken and I especially like the idea you noted in the comments above about a business model around educational technology needs assessments. I often go back to the good old SDLC (and mention it in the presentation I embedded in my response) – but how many technical project managers make it into education? Not many, meaning there is a large, unmet need for people to handle at least the early parts of the lifecycle around defining problems and requirements.
Thanks again for your great post. While the blog format (and time constraints) don’t often allow for as much background or on-the-ground perspectives as I’d like, I’ll try to keep your critique in mind and include more “how does this impact student achievement and educational practice?” sorts of information in my posts.
Best,
Chris -
Can a "gadget guy" also be an "education guy"?
[…] read a very interesting critique of one of my articles the other day. A student at the University of British Columbia reviewed my “Top 10 Ed Tech predictions for 2011″ and concluded that the piece, a combination […]
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Can a “gadget guy” also be an “education guy”? – ZDNet (blog) | News In world
[…] read a very interesting critique of one of my articles the other day. A student at the University of British Columbia reviewed my “Top 10 Ed Tech predictions for 2011″ and concluded that the piece, a combination […]
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Adam Garry
I agree with Chris about the blog format because we talked for a while about my predictions and he showed a deep understanding for how the learning conversation must come first. In regards to a needs assessment, I believe it is critical in the process of determining what problem the technologies can help to solve. We actually engage in visioning days with school districts to help them determine what they want learning to look like and then begin to figure out if technology is a good fit to help them achieve their vision. The best part about this process is that we involve students in the conversation and their voice is very powerful. Thanks for keeping the conversation alive.
AG
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Everton Walker
Posted in: Uncategorized, Week 02: The Edtech Marketplace -
David Vogt
A Good Crowd
Well, our first week is nearly done and almost everyone is aboard! Thanks everyone for your introductions and conviviality. It looks like we`ll be a fine mob. It also seems that everyone has revved up on our blog workspace without any trouble, but if you have any problems or questions, don`t hesitate to ask. Tonight […]
Continue reading A Good Crowd Posted in: Announcements, Uncategorized, Week 01: Introductions
verenanz 7:42 am on September 27, 2011 Permalink | Log in to Reply
Hi Jenaca!
Great work. I still can’t quite figure out what the founders want to “do” with their product, so I will go and check out the website. Both of these founders have a solid educational and tech base. It sounds like a “safe” product for teachers who are intimidated by technology or those who question privacy and security issues…I’m curious and want to know more….Good job!
Juliana 8:56 am on September 27, 2011 Permalink | Log in to Reply
Hi Jeneca,
Great analysis. I also was wondering how cost-effective it would be to implement this into the classroom. The public school system is already tapped for funds and this sounds like an expensive option. I think it is interesting that one of the founders was actually a school teacher. I don’t think you find that a lot. Also, I was wondering about what the digital divide was like with respect to mobile technologies. I know that most students have a computer, but do they all have phones, iPads, Blackberry etc. to support this technology? I am out of the classroom right now, so I am not sure if all students have access to such mobile technologies.
Juliana.
schiong 11:34 am on September 27, 2011 Permalink | Log in to Reply
“From increased test scores to improved classroom behavior, GoKnow Advanced Mobile Learning offers a myriad of benefits that will propel your school district to new levels of academic achievement. Plus, students will be excited to jump into the curriculum because they can access it through the technology they already use and love! ” (http://www.goknow.com/index.html?pg=about)
I speculate that what the company is offering is more on supplements. .. something like Enopi and Kumon. But, what makes this different is that it is done through mobile.
$20M is a lot of money. I am curious about how they would position the product/service considering that what they offer is not entirely unique or can easily be duplicated.
bcourey 4:00 pm on September 27, 2011 Permalink | Log in to Reply
Amazingly, my school board was involved in a project with GoKnow and we had the founder, Elliot fly to our board and work with us in our Pocket PC project using the old (but not that many years ago) Palm Pilots for mobile learning…they are so outdated now!! Elliot’s company was extremely supportive and helpful. We purchased a software/tools package for the project and Elliot was just a phone call away for any of our questions. Their PD for our teachers was excellent and was followed by several video-conferences and 2 support staff from his team flew to Ontario to visit our schools later in the year. Not sure what they offer today compared to the product and service back then ( about 7 years ago).
Angela Novoa 4:20 pm on September 27, 2011 Permalink | Log in to Reply
Hi Brenda, thanks for sharing your experience. I also wanted to know more how GoKnow works out. I imagine that the tools that they now offer are different from the software you received but, from your description we can have an idea about it.
Angela.
jenaca 5:56 am on September 28, 2011 Permalink | Log in to Reply
Hey Brenda, that sounds very interesting! Thanks for sharing! I wasn’t sure how the program would work in classrooms but it sounds like it was a great experience for you!! I will definitely read more up on it and find out more about their software!!
David William Price 5:22 pm on September 29, 2011 Permalink | Log in to Reply
I watched a few minutes of his pitch video on the homepage and have to say I was not impressed. Within 2:15 his basic pitch was that every kid will have a cell phone and kids think anything without “interactivity” is boring. To me, this raises the classic Clark vs Kozma debate. “Boring” comes from poor pedagogy, not from the lack of technology. If an entrepreneur is unable to quickly get to the point and describe the problem they are solving, I don’t give much credit to their pitch. I’m not keen on raising generations of kids who are unable to practice anxiety management skills to learn how to learn and work their way through problems using their minds. Gadgets are great tools, but tools are about efficiency and do not replace effective problem-solving heuristics. Part of problem-solving is the requirement to manage anxiety well enough to work through a proper thinking process and identify areas that require effort to learn.