Eli Luberoff was also selected by Bloomb…
Eli Luberoff was also selected by Bloomberg Businessweek as one of the top 25 entrepreneurs under 25 in 2011.
Eli Luberoff, CEO
Eli, like most elementary students were exposed to the TI-83 graphing calculator. Eli began working on software that would become Desmos.com during a year long hiatus from Yale University, returning to graduate summa cum laude with degrees in Math and Physics in 2009.
The product is the next generation of the graphing calculator that is free, online and in the education space. The company is based in the heart of San Francisco.
The company vision was inspired from the work of Paul Lockert and Dan Meyer 
who believe that learning is a process of exploration and discovery, and given access to the right tools and great teachers that all students will understand and enjoy math. They would like to create a world with universal math literacy, where students are not led to believe that math is too hard. The company has reinvented the graphing calculator for the 21st century, building one of the most advanced html5 apps on the web and now they are delving into project-based learning to replace multiple –choice testing.
Teachers can set up a free web demo to learn from Desmos creators and find assistance for revamping lesson plans, learn to integrate the calculator to make math more fun and engaging for the student. Improve student interest and participation.
The companies executive team is very young, and the company is expanding and hiring currently.
The company has some interesting perks, especially the one about “SLEEP” these are right off the website:
The Perks
We’re trying to build the most happy, healthy, effective workplace possible (after all, we get to work here too).
Some of our working principles:
Productivity:
No mandatory meetings, bureaucracy, or artificial barriers. There are massive whiteboards in every room, and we’ll help you set up your desk to make you maximally productive.
Constant Learning:
Learning permeates everything we do. If no one in the company is an expert on the thing you want to learn, we’ll buy the book or bring in the author. We have an unlimited Amazon account, regular hack days, and deep connections to great thinkers through our network of advisors and investors.
Health & Happiness:
From our no-questions-asked “sleep-in” policy to our full gym memberships, health & happiness are always on the forefront of our minds. We believe it’s impossible to do do your best work if you’re not feeling at the top of your game.
Eli Luberoff – Don't be a Startup Martyr!
Posted in: Week 04: Entrepreneur Bootcamp
melissaayers 10:54 am on September 29, 2012 Permalink | Log in to Reply
This company has an interesting story and guiding principles 🙂 It seems the product they develop is free – if this is the case how are they able to fund it? Thanks
C. Ranson 6:35 am on September 30, 2012 Permalink | Log in to Reply
Hi Melissa,
The company is very new and their startup funding came from Learn Capital and Kindler Capital, recently adding Google Ventures to their investor portfolio. The company reports they are generating revenue from partnerships with publishers, who have been integrating the calculator into digital textbooks. This will be a company to watch as it continues to grow and solidify its planning and business model.