Memo: 10 Tips for Working with LinkedIn

To: Ranjit Dhaliwal, Taras Shyp, Precilla Huang

From: Morgan Brandt

Date: October 21, 2019

Subject: 10 Best Techniques for Professional Networking on LinkedIn

 

Hello Penning Pals,

 

Here are the 10 best techniques to succeed in professional networking on LinkedIn based on my research from UBC’s career resources, LinkedIn’s Social Media Manager’s Guide, and exploring the LinkedIn products page.

1. Profiles with Personality: LinkedIn’s format of profiles displays personality and uniqueness to prospective colleagues and employers recruiting based on candidates with similar profiles to yourself.

 

2. Reifying the Resume and Cover Letter Format: LinkedIn’s profile interface acts as a career feed with up to date work experience, volunteer, skills, and shared connections between users.

 

3. Connect a Webfolio: LinkedIn’s interface for attaching images and videos is a useful way to display examples of your work directly with work and volunteer experience.

 

4. Show Experience with Testimonials: LinkedIn allows users to have people they have worked with provide testimonials of their work with direct links for their references.

 

5. Networking from Who You Already Know: LinkedIn scans your contacts from Google, making it simple to create new connections from mutual contacts.

 

6. Skill Building and Endorsements: Complete lessons on business programs, quizzes to test program knowledge and verify skill, and connections can endorse skill claims directly on your profile.

 

7. Job Searching the Smart Way: Search on LinkedIn for users with UBC Alumni status to see what career paths they have taken with their degree.

 

8. Knowledge in the Job Market: “In Salary,” gives you the data to see what professionals in your role make in order to negotiate fair salaries.

 

9. Recruiting from the Right Candidate Pool: Recruiters can post job listings and search candidates through credential parameters, finding the right employees.

 

10. Brand Building and Outreach: company pages keep their professional audience informed and involved with their brand.

 

Overall, LinkedIn serves many professionals in the job market. Be it searching for work or searching for workers, this service provides every opportunity to better your odds.

 

Works Cited

“How to Effectively Use LinkedIn.” Student Services, University of British Columbia, 18 July 2019, www.students.ubc.ca/career/career-resources/effectively-use-linkedin.

“In Learning.” LinkedIn, www.linkedin.com/learning/me?trk=nav_neptune_learning.

“In Salary.” LinkedIn, www.linkedin.com/salary?trk=d_flagship3_nav

“The Social Media Manager’s Guide to LinkedIn.” LinkedIn, LinkedIn, www.business.linkedin.com/content/dam/me/business/en-us/marketing-solutions/cx/2019/pdfs/linkedin-social-media-manager-guide-new.pdf.