Everything you write and every single word you choose is for your reader
I have an important note that most of you are clear about – but I am sure some are still a little fuzzy:
You need to have a specific reader[s] in mind to write a formal report because everything you write is meant to demonstrate to that reader[s] that following your recommendations will be to their benefit. That is the purpose of a formal report – to provide valuable information to a specific reader[s] who has the authority to act on your findings and proceed to follow your final recommendations. Some of that information needs to be new data: primary research that consists of either formal interviews or surveys with proper introductions.
If you do not have that reader in mind when you begin your investigation – you will not have a focus and your report will be frustrating to organize and compose.
Remember the definition assignment: everything you write is for a specific reader; you choose every word and phrase based on what that reader needs / wants to know.
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