Books on Analytics Methodologies

  1. Data Science and Analysis
    1. Provost and Fawcett (2013) Data Science for Business
    2. Grus (2015) Data Science from Scratch: First Principles with Python
    3. Python for Data Analysis
    4. Jupyter notebooks
  2. How to collect the right data?
    1. Savoia (2019) The Right It: Why so many ideas fail and how to make sure yours succeed
      1. How to collect data in the early-stage product ideation