Pitch Pool Assessments: Recombo 2005 vs. UBC OLT

Recombo 2005

CEO Credibility
Brad Mcphee.  At first I found his presence not powerful enough to lead the company during a time of transition.  As I watched further, I found he was knowledge but still did not provide with a clear vision about what Recombo’s goals were.  Maybe that is why there is currently a new CEO leading the company.
CEO 2009: Mike Gardner     Source: http://www.recombo.com

 

Management Team
Only name mentioned in the video was Brad Mcphee.  He also mentioned that there are a total of 3 sales people and 12 current employees.  They are in the process of hiring 10 new employees. 

 

Business Model
Recombo has technology that allows users to run their course content on.  I believe there product and business model is feasible.   They are trying to sell existing technology to customers.
Private Company with investors

 

Competitive Products
Have switched from a product based company to a service based company.  “Services provided over a architecture”.   Trying to prove that they have technology that solves business problems.-
-“Content integration router” new product out.  “Adapter “is a performance evaluation product.

 

Market Readiness
Recombo is currently in a year of transition.  They are shifting from a product centered business to services centered business.  

 

Technical Innovation
Their lighthouse technology seems to give them a competitive edge.  It seems like there are constantly innovating new ideas and re-packaging old ones to make them better.

 

Exit Strategy
– Although they have a great product, I believe they do not know what success looks like.  They are prepared to walk away from a business if it does not fit there business model.  Estimated dollar value is 100 million.   If the price is right he/shareholders would sell the business.

 

Overall Investment Status
Have a signed a new deal with a publisher that is equal to their entire revenue.  Are a growing company which is hiring an additional 10 employees.  Current employee base is 12.   I would invest in this company. 

 

UBC OLT

 

CEO  Credibility
Michelle Lamberson (Director).  She seems to come across very knowledgeable and credible.   She understand some the problems that OLT faces and some of the opportunities as well.

 

Management Team
Nothing is really mentioned in the video.  When access the OLT website the page cannot be displayed.   Page might be down for maintenance.

 

Business Model
Role: OLT plays a leadership role in Facilitation, Coordination and Communication of technology within curriculum of courses at UBC.   I believe because they are part of university most of their funding comes from the government and student tuition.  This means they are not selling a product or service in the open market .
-Public Education Institution.

 

Competitive Products
They provide a services of hosting and maintaining e-learning platforms at the university.   It seems they have no other competitors within the university.

Course Management Software. 
– Recently they have bought a new server to host web blogs and wiki’s.

 

Market Readiness
Success for OLT is not measured in profits but more in the learning success of students within the e-courses at UBC.  Seamlessly integrating technology into courses is a measurement of success. 

 

Technical Innovation
– learning through blogs and wiki is an new project that they are trying at UBC.  Their goal to always incorporate new ideas.  And they understand that some will fail and others will succeed

 

Exit Strategy
Student centered goals.
Driven by UBC faculty and students.  As a support unit OLT will always have to be there as a non for profit organization of the university.

 

Overall Investment Status
They have to keep showing the university that are benefit.  They will never really earn the university money but that is not their role.  Their role is to help facilitate the technology

0 comments

There are no comments yet...

Kick things off by filling out the form below.

You must log in to post a comment.