Personality

Just a quick point that many of you are putting too much weight on the personality of the pitchperson rather than the substance of their pitch.  This is entirely reasonable – we are humans after all – but remember that both honest and dishonest people can be very good at conveying trust in situations where better caution might be waranted.   Angels and Venture Capitalists are unanimous that successful investments begin with the ability to both “like” and “trust” the pitchperson, but obviously their due diligence has to go deeper than this.   Try to look beyond the words and image to form an impression of the enterprise that is being described.  Could you also like that entreprise???